Monday, November 24, 2014

India Post(भारतीय डाक)

The three yellow curved lines on red background , yes here I am talking about the Indian Post logo, which is in reach of even the rural India.
As of 31 March 2011, the Indian Postal Service had 154,866 post offices, of which 139,040 (89.78 percent) were in rural areas; Strange but true; this  government-operated postal system in India was founded on 1 April 1774.
So the logo is here
The new logo created by Ogilvy and Mather unveiled on 23-09-2008 , this logo in first glance seems to be like an envelope.
The new logo has a rectangle in the shape of an envelope in deep red with the image of birds’ wings in bright yellow. Red symbolizes the traditional association with post office, along with passion, power and commitment, while yellow communicates hope, joy and happiness. It sends the message of India Post as a dynamic organization with modern and professional approach in its service to the common man, business and corporate clients.
 

The old  logo of India Post was designed in 1995 with the help of the Indian Institute of Technology, Bombay.

The existing logo of India Post was designed in 1995 with the help of the Indian Institute of Technology, Bombay. - See more at: http://www.dinesh.com/history_of_logos/india_logos/india_post_logo_design_and_history.html#sthash.D82bhelh.JXYrA3ZN.dpuf
The existing logo of India Post was designed in 1995 with the help of the Indian Institute of Technology, Bombay. - See more at: http://www.dinesh.com/history_of_logos/india_logos/india_post_logo_design_and_history.html#sthash.D82bhelh.JXYrA3ZN.dpuf
The existing logo of India Post was designed in 1995 with the help of the Indian Institute of Technology, Bombay. - See more at: http://www.dinesh.com/history_of_logos/india_logos/india_post_logo_design_and_history.html#sthash.D82bhelh.JXYrA3ZN.dpuf

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